There are big negotiations going on now a day to the effort that Kraft is making in attempt to take over Cadbury PLC. Below is the main information I found about this two corporations:
Cadbury is a British confectionery and beverage company with its headquarters in London United Kingdom and is the world's largest confectionery manufacturer.The firm was formerly known as "Cadbury Schweppes plc" before emerging in May 2008, separating its global confectionery business from its US beverage unit, which has been renamed Dr.Pepper Snapple Group. The company is listed on the London Stock Exchange.
Kraft Foods, Inc. is the largest food and beverage company headquartered in the United States and the second largest in the world (after Nestle).Kraft is headquartered in Chicago, Illinois. Their European headquarters are just outside Switzerland. Kraft Foods markets many popular brands in more than 155 countries.Kraft Foods became a component of the Dow Jones on September 22, 2008, replacing AIG
Knowing the position and the power of Kraft I predict that sooner or later Kraft is going to take over Cadbury. This whole movement will cost supposedly $16.5 billion. I cant judge if this is a good and worth $16.5 billion move but considering the fact that Kraft is the second largest company in the world I would guess that this is an intelligent and strategic move. We are going to see what will happen in the future but my predictions for this cause are positive.
